For website and blog owners, you may already be familiar with Google AdSense, which is part of the Google advertising network that serves website owners. This is quite a powerful way to earn money as AdSense allows content publishers the opportunity to earn revenue from their websites or blogs by inserting ads on their web pages.
It is not surprising that many want to join because Google AdSense is the largest ad network in the world today that has worked with millions of advertisers and publishers of all scales and sizes. Just like any other ad network, advertisers ask Google to serve their ads on websites that meet certain criteria, while publishers ask Google to show ads on their sites that meet certain criteria as well. The system works by using the AdSense code that publishers insert into their website.
Once a site is registered with the ad network, the network evaluates the website and then searches through the advertiser's inventory to match the site. Then the ads are matched based on your website content, including location, blog topic, language, and website theme. Once the ads are matched to the site, they appear with the visitor landing on the page, display as text ads, image-rich ads, or both depending on your preferences. Apart from that, the ads as well as text can be customized to match the look and feel of your site for a more in tune.
Steps to Register Google Adsense
One of the ways of earning on the internet is through Google AdSense which is a free tool that website owners use to place Google Ads on their sites. This Google advertising tool connects you as a website owner with advertisers so that you can display advertising content. Here are some easy steps to register yourself for Google AdSense.
Create and Register a Google AdSense account
Since AdSense is part of Google, it is recommended that you create a Gmail account first. Next is to create an AdSense account by going to the Google AdSense site and clicking Get Started. On the next page, Google will ask you three things:
- Your e-mail address
Do you want customized help to optimize your ads or not
Payment information
Before you can start running ads on your site, make sure Google has all the information it needs to pay you. Go to the Payments tab on the left side of the page which will take you to the Payments dashboard. When you start earning ad revenue, you'll see all your payments on that dashboard. Update information on How you get paid with your banking information. Then fill in your payments profile in the Settings section so that Google can verify your tax information and details.
Connecting websites to Google AdSense
The next step is to sync your website with AdSense. To do this, you have to add a special code to your site which signals to Google that they can place ads there. First, from your Google AdSense dashboard, go to Sites. Then, click Add Site and enter your domain name. On the next screen, you will be given a special code along with instructions to embed it on your website.
Then after you've pasted the code into your site, it's back to the Google AdSense screen. Then, click Get Reviews. Google will take you back to the dashboard where you will see the notification. While you may have to wait up to two weeks for Google to verify your website, you can still set up ad placements on your site in advance.
Choose the appropriate ad placement
In this step you have told Google that you want to place ads on your site. But how do you decide where to display these ads strategically? There are two options for determining where the ads will appear: firstly, you can let Google choose for you, or secondly, you can choose the placement yourself so that it doesn't look too crowded and ends up interfering with the alignment of your website or blog.
How to Optimize Google AdSense tips
Once you have ads running on your site, you'll want to make sure you're getting the most out of your AdSense program. Here are some additional tips to consider when you're ready to increase and optimize your AdSense revenue:
. Publish content regularly because AdSense is all about how your website traffic becomes money. Without traffic to your website, there is no money to earn from AdSense. You need steady and engaged traffic coming to your website if you want them to notice the ads there. By creating high-quality content and optimizing it so that the right people find it in their search
. Experiment and A/B test your ads to help increase your earning potential by experimenting with different ad units, placements, colors and sizes. Use the Experiments found in Optimization to perform A/B tests on your ads. Another way is that you can ask Google to do an assessment and automatically adjust the ad unit for you.
. Since the main reason people visit websites and blogs is content, along with producing engaging content, you should look at the keywords people are using to find your website. By optimizing your site for search engines or SEO, you can easily increase your organic traffic. More traffic means more clicks, which results in increased Google AdSense earnings.
. Google has very strict program policies to avoid fraudulent practices that artificially increase your commissions. The rules that apply include things like clicking your own links, incentivizing others to click on ads, or using tools to drive large amounts of traffic to AdSense-enabled pages. Read the Google AdSense program policies carefully if you don't understand the terms if you don't want to be banned by Google.
Conclusion and Closing
As a contextual advertising service provided by Google, AdSense is becoming a popular way and trend for websites to make money from advertising, from part-time bloggers to some of the largest publishers on the web. AdWords advertisers pay Google either per-click (PPC) or per-impression (CPM). In turn, Google shares a percentage of that revenue with their AdSense publishers.
While the Google AdSense format serves ads through plain text, it is different from the graphic content that dominated the advertising scene when it was introduced a few years ago. Google has now decided to serve plain text in an effort to minimize ad distractions, to optimize page loading speed, and to get a better marketing response from site visitors. This format becomes an advertisement that is seen and in accordance with the preferences of today's society.
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Thanks for reading: How to Sign Up for Google AdSense and Tips for Optimizing It, Sorry, my English is bad:)